Gaine Joins White Glove to Accelerate Growth in Corporate Financial Services


Gainfully Acquisition Accelerates Transition to Full Spectrum Marketing

Posted: October 13, 2021 at 7:07 am MDT|Update: 5 hours ago

BIRMINGHAM, Mich., October 13, 2021 / PRNewswire / – White Glove, a Rockbridge Growth Equity holding company and fintech marketing firm specializing in client acquisition services for financial advisors, announced the acquisition of Gainfully Inc., an industry leader content marketing technologies compatible with insurance for businesses and financial services companies. With the acquisition of Gainfully, White Glove continues to grow in serving financial advisers, quickly focusing on personalized services and performance-based marketing to financial firms using this robust technology platform.

White Glove is a technology-driven marketing services company dedicated to helping financial advisors grow their businesses. (PRNewsfoto / White glove)

The Gainfully Platform enables businesses to deliver compliance-controlled marketing content and experiences to more than 400,000 agents and advisors across United States, which makes it easy to amplify content and share via social media and email, while adhering to FINRA / SEC marketing guidelines. White Glove was founded by financial advisors who ran seminars to generate leads and has since expanded their product base to include webinars, consultation packs, social media management, and digital marketing. Together, Gainfully and White Glove will have the strength to develop individual and corporate level marketing efforts within the financial industry, both at the service level and at the technology level.

Evan kramer, CEO of White Glove explains, “Our solutions have always been designed to help advisors achieve meaningful results from their marketing – like more appointments. With Gainfully, we now have the ability to create a holistic approach to marketing by combining our lead generation, media, and messaging solutions with compliant enterprise content marketing. “

Founder with profit Cameron Nordholm says, “Together, Gainfully will provide the scalable platform on which businesses can provide resources to every agent / advisor, while White Glove’s comprehensive and results-driven services can enable agents / advisors to grow their businesses as never before ”. He continues, “For the first time, a true ‘sliding scale’ of support is available for finance professionals, offering growth services that can be tailored in line with the efficiency of high growth companies. “

Financial technology veteran Bhargav Shivarthy who joined Gainfully in early 2018 to help insurance companies, asset managers, brokers and RIAs leverage the Gainfully platform, will continue to lead the development of the business market, supporting the continued growth of major insurance and financial services clients such as MassMutual. , LPL Financial, Nationwide, and more.

With the integration of Gainfully into White Glove, current Gainfully customers will enjoy full service continuity while benefiting from dramatically increased investments in product, customer success and support teams.

DetroitPrivate equity firm Rockbridge Growth Equity served as strategic backing for the acquisition. Copper Run Capital acted as the exclusive buy-side advisor for the acquisition of Gainfully.

To learn more about White Glove, visit www.whiteglove.com or call 844-949-9497.

About the white glove
White Glove is a technology-driven marketing services company dedicated to helping financial advisors grow their businesses. White Glove’s exclusive Done-For-You platform gives financial advisors access to powerful marketing solutions to help them reach more clients. With its core service offerings across workshops, social media, email marketing and other digital media, White Glove’s Done-For-You model takes the stress out of marketing and frees up time for empower financial advisors to do what they do best: serve clients. White Glove seminars and webinars are backed by a quadruple guarantee, which means advisors only pay for performance.

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The above press release has been provided courtesy of PRNewswire. The views, opinions and statements contained in the press release are not endorsed by Gray Media Group and do not necessarily state or reflect those of Gray Media Group, Inc.

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